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Personal Branding Yourself – Should Networkers Do It?

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Personal Branding Yourself –
Should Networkers Do It?

personal branding yourself

What the heck does personal branding yourself have to do with Rocky Balboa? Everything. See what I mean in today’s video.

My Son’s School Project

My 15 year old son recently did a project about Sylvester Stallone and when he shared the details of his story with me, I immediately knew it would make a good video for people to get the concept of personal branding.

Rocky and the Concept of Branding Yourself

It has been said in network marketing that people don’t join companies, they join people. The problem that you have with this is old school network marketers will tell you that personal branding is not easily duplicated. True. But the reality is, most things are not easy to duplicate even if the concept sounds like it is. Why? Because human beings are involved and unless someone is passionate about what they are doing, they are unlikely to do it. (yes, I know, the old schoolers are gonna be mad at me for saying this)

His Story of Smart Personal Branding

Sylvester Stallone was dead broke but knew he had something when he wrote the screenplay for Rocky. He also knew that it was critical for him to be the star in the movie so he could use this as a launch pad for his career. His story, as explained in the below video, is CRUCIAL for you to understand. Even when he needed money like he needed water, he STILL insisted in personal branding and starring in his film. Lots of lessons in today’s show, understand the lessons and YOU will be on your way to Rocky-like fame!

Side note: Sylvester Stallone was rejected 1,500 times. When he won an academy award he read off some of his rejection letters. How willing are you to fight for your success? Are you willing to go the distance? Would you have quit after 500 rejections? I hope not. They say his net worth is around $275 million, not bad for a guy that had to sell his dog to turn on the electricity. Stay hungry my friends and remember the importance of personal branding and the millions it can mean to you!

To Your Abundance!

Did This Blog Help You? If so, I would greatly appreciate if you commented below and shared on Facebook

Ray Higdon

Skype: ray.higdon

Email: RayLHigdon@RayHigdon.com

“I Show Network Marketers How to Recruit More Reps, Get More Leads and Become a Top Earner in Their Network Marketing Company.”

Image(s): FreeDigitalPhotos.net

PS: Yes, I still talk to warm market but I also get a lot of leads using this program

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  2. Mike Hobbs says

    Ya that is one of my favorite celeb success stories. He knew what he wanted and would not be denied! Would rather go broke then give up on his dreams… Imagine if most Network Marketers had that same drive!

  3. Mike Hobbs says

    Ya that is one of my favorite celeb success stories. He knew what he wanted and would not be denied! Would rather go broke then give up on his dreams… Imagine if most Network Marketers had that same drive!

  11. Matt Remorino says

    Love it! Love Rocky! Love the analogy! Thanks Ray and your son for highlighting it! LOL To those that say personal branding is wrong watch this video!

  12. Giancarlo Barraza says

    I have learned so much from you bro…..even when I don't do network marketing at all, your teachings can be applied to any business…..you have helped me high rocket my soccer fitness brand and I will always admire you.

  13. Jeff Celentano says

    Love the Stallone/Rocky blog post. It not only speaks to my marketing sensibilities but also to the inner Italian with big balls mentality. As usual, great content and value from you. Also, REALLY diggin' the site makeover. Taking some serious notice and again, greatly looking forward to Top Earner Academy Live.

  16. David Baron says

    I like that about offering so much value that you can't be ignored. Great presentation today Ray. Sly obviously understood that extras don't get paid millions like the stars.

  17. Dan Smith says

    Thank you Ray. I love the idea of branding however the only thing I’m worried about is some weirdo tracking me down. Should this be a legitimate concern?

  19. Curtis Phelan says

    Sly's story has been a HUGE inspiration for me since I heard it many years ago. Thanks for the reminder and your personal insight on how we can brand ourselves. Love the Reardon Steel T-Shirt Ray 😉 Who's John Galt?

  33. Kim Springer says

    Your blog has been very helpful to me as a newbie network/internet marketer. But I'm no stranger to branding. You've opened my eyes to how branding fits into this industry. And while the company I work for is great, I joined because of a life – a person. Spot on!

  37. Stephanie Iannotti says

    Great Video Ray! Love the USP as being YOU! So very true….people need to really get that! Each of are the USP and I can’t think of anyone else that would be better to mentor them in the network marketing arena than you! SUPERSTAR!!!…that’s what YOU ARE!

  39. Kenneth Scripa says

    That was great Ray thanks, I was on the MLSP , webinar, about SEO,-and blogging, do you have to know SEO, so indepth to do a blog, to get rank, does your blogging program cover how to get traffic? thanks Ray Bove.

  40. Eric McLaughlin says

    Don't be a rep number… brand yourself, become valuable, and let your downline know how powerful they can be. I love the message Ray!

  41. Hale Pringle says

    Very Nice Ray!!

    Reminds me of an insight I had recently during some training. In Email the most important thing influencing whether the email is opened is NOT the subject line. It is your name If the readers see you as having value they ignore the subject line and just open the email

    Loved the video. Oh Hale Yes!
    Dr Hale

  46. Kenneth Scripa says

    Thanks Ray , I reread the description, of your pro-blog academy, and it looks awesome, it's on my list of tools to buy.

  47. Ryan Biddulph says

    Ray,

    EVERYTIME you visit my blogs you see me – and yeah with my shirt off in Phuket lo – so yep, I know the importance. Pictures of me traveling all over the world, all over my blogs. Because nobody else on earth can post those pics, only me, and those images make me stand out.

    Power post here man, Rocky is Rocky because Sly saw the Big Picture at all times, and realized that if he can brand himself, he would be stunningly wealthy.

    Spot on advice Ray, thanks for sharing the awesome video!

    Ryan

  48. Jim Beyea says

    Wow Ray! Excellent Blog! I didn't know that was Sly's story. Guess he got his 20 "no's" a day as well. 1,500 of them! Thanks for sharing!

  49. Jim Beyea says

    Wow Ray! Excellent Blog! I didn't know that was Sly's story. Guess he got his 20 "no's" a day as well. 1,500 of them! Thanks for sharing!

  50. Amy Findley says

    Awesome video and like Mike says it is one of my favorite stories! 🙂 He's a great example of someone who never gave up on his dreams and he didn't care how much money was presented to him…he knew what he wanted!

  51. John Logan says

    Ray, Since I first came across your messages and insights, with Pro Blog Academy, there is no question that your personal branding has been very effective. I would agree that now, you can put almost anything on the internet and people will read it because of your past branding. When I met you at NE last year in Vegas, I realized the importance of your branding but also along with it your humbleness. Your original suit of sheen was impressive because it also was part of your branding and people will not forget it.
    Thanks for continuing to make our ability at branding more of a reality rather than a dream.

  55. The MLM Electroman says

    Cool story bro.. really! That was a cool video full of training tips and tricks, and you got to show off all the work you being putting at the gym. Like a Boss!

  56. Bennett Watson says

    Hey yo Ray, great video! I love all of the Rocky movies, I had no idea about this story. Inspiration can come from anywhere! This is a great story.Get up you SOB because Mickey loves ya!Never get tired of Rocky.

  59. Bennett Watson says

    In my company they talk about branding the company that's a big mistake! Your right about branding, what happens if the company (god forbid) goes out of business or is shut down? Then your just know as that dude from XYZ that shut down. Personal branding allows you to go to another opportunity without skipping a beat. That's why I love what leaders like you in MLSP teach, the right way to market your business. Thanks for the great video Ray!

  60. Getzie R. Lamar says

    Love your robot moves, Ray. Lol. Very inspirational message. I believe in personal branding and I am so glad to hear you support it inspire of what old school marketers think. Thanks for leading the charge for our fabulous profession, as always.

  63. ian says

    Personal branding is just like what some of the big companies , its the way YOU make people feel the way YOU influence people ,the people that you follow have it,and the people you dont follow dont have it. Ray love all you great value you give ,service to many leads to greatness another great post.

  65. Vic Cherikoff says

    I agree totally Ray.

    If I hadn’t branded myself as a leader in the Australian wild food industry I would not have survived the attacks on my companies by partners embezzling funds, other partners railroading me out of one business and through the GFC when I had to lean on my suppliers to keep the whole industry viable.

    I’m a great believer in establishing your own name as in network marketing people buy ‘you’ first. They are investing in you delivering the hope to their better future. You better brand yourself as someone who can help your team brand themselves to help others do the same.

  67. Audra A. James says

    That was inspiring! If Sylvester Stallone can be rejected 1500 times, then who am I to think I can do better! I'm psyched right now for rejection LOL. Your point about personal branding was spot on. I've heard top trainers say that people don't join your business for your product, they are joining YOU. THIS is exactly what everyone needs to hear.

  68. Leigh Ellis says

    So are you branding yourself or Rearden Steel?

    Did Dagny put you up to this?

    Ha 🙂

    Am I the only one that noticed?

    Besides that, great video, great points, and as always, great value, my friend.

    I love how you tie it in with Sylvester Stallone and the bit at the beginning may have been cheesy, but damn bro, 158 shares on Facebook?

    Did something right 🙂

  70. John says

    Ray your belief to trust and have faith that other people can do this and chose to teach is INCREDIBLE. I am grateful that you share the real stories behind the scenes and your faith in yourself and others.

  79. Tom says

    Too many people don’t understand building a brand. They just fail to see it. That gives so many of us the chance to succeed. Great post and video.

    Tom

  80. Robert David Strong says

    Hey Ray….such a awesome story….I took the route to blog and I started to brand myself as a SEO and Backlinking Expert…. It amazes me so much how many people are approaching me after a short 10 months of taking massive action and getting awesome results! Just today I had someone do a unsolicited testimonial for me….it was awesome!

    I made a decision early on….I would be known as one the best bloggers, SEO and Backlinking Professionals in our industry…and every single day I work on my skill, and in turn providing more guidance to new and upcoming bloggers!

    Thanks for the video and post!

  81. Steve Ree Solutions says

    One of your best and I totally agree. I branded myself 31 years ago when I started a manufacturing company. The buyers wanted to deal with me, not just the products.

  82. Steve Ree Solutions says

    One of your best and I totally agree. I branded myself 31 years ago when I started a manufacturing company. The buyers wanted to deal with me, not just the products.

  83. David Bell says

    I agree with Trudy. This is your best video to date among so many excellent videos. It's a combination of first, a highly relatable storyline….who doesn't relate and love the story and the back story of 'Rocky'? That, along with you just really articulating your message clearly and powerfully and with full conviction. Very well done!

  87. Ron Deering says

    Great video…. so wish I could be in Orlando…. I have a personal brand here in my small town but just not online like I want…..

  88. James Owusu says

    Wow Ray, that was a great video. I really enjoyed it and it really needed to be said. Its not easy but we should all use our own unique gifts to share what we have with the world. Great training, superbly done. I’m encouraged. Thank you.

  89. Brandon Wells says

    Rocky is one of my favorite movies, and personal branding has been one of the best things I've found and learn't to do. Thanks for the video Ray.

  90. Fatimah Lewis says

    Good Stuff as always! Thank you Ray for all of the valuable information. I have been following you since the beginning of the your got your Vibrational Money Immersion MP3. The good thing about your programs is that they are truly lifechanging. Things you can apply in your every day life even if you are not into marketing products. A Heart-felt thank you.

  91. Fatimah Lewis says

    Good Stuff as always! Thank you Ray for all of the valuable information. I have been following you since the beginning of the your got your Vibrational Money Immersion MP3. The good thing about your programs is that they are truly lifechanging. Things you can apply in your every day life even if you are not into marketing products. A Heart-felt thank you.

  92. Fatimah Lewis says

    Good Stuff as always! Thank you Ray for all of the valuable information. I have been following you since the beginning of the your got your Vibrational Money Immersion MP3. The good thing about your programs is that they are truly lifechanging. Things you can apply in your every day life even if you are not into marketing products. A Heart-felt thank you.

  94. Healthy Business Tips says

    Branding yourself is very important! MLMs come and go, but you want people to get value from YOU.

  95. Amanda Kipfer says

    Great video and blog Ray, I was watching this thinking I should have waited for you to post this video before I emailed you the other day… Now that I have seen this video I completely agree with personal branding and not just being a number, isn’t that kind of what we are trying to get away from being an employee and being a number is like being an employee.Thanks for the valuable post.

  96. Matt Grassa says

    Great video. You just inspired me all over again brother…Time to step up my personal branding!

  97. Etieno Etuk says

    Awesome video, Ray. It was really bold of you to come out shirtless 🙂 You proved your point. I love the Rocky story because it’s one of inspiration and motivation and goes to show that anything is possible as long as we don’t quit too soon.

    Thanks for sharing!

  98. David Riewe says

    Loved the story and video Ray. This not only drives home the importance of personal branding but also makes me reflect on how much I want success…What price am I willing to pay for success? Thanks for sharing

  101. Linda Cargill-Selfe says

    Incredible video Ray! This is definitely one the entire industry needs to hear. I love that you so clearly aim to empower others… Thank You!

  102. Linda Cargill-Selfe says

    Incredible video Ray! This is definitely one the entire industry needs to hear. I love that you so clearly aim to empower others… Thank You!

  103. Linda Cargill-Selfe says

    Incredible video Ray! This is definitely one the entire industry needs to hear. I love that you so clearly aim to empower others… Thank You!

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