Want more people to prospect?
Here my wife and social media recruiting expert, Jessica Higdon shares exactly how to build a warm market so you’ll never run out of prospects.
How to Build Your MLM Warm Market on Social Media
Let’s talk about how to get some more warm contacts.
This is something I shared at the last event. People really liked it because it brought some perspective.
If you just reach out to 10 people a day, for 12 months, that’s over 3,600 people.
Let’s say that 10% of those you get presentations to.
50% of those you get phone appointments. And yes, I said phone appointments.
5% of those you get signups. This is a VERY low percentage of people that you reached out to that’s joining your business. I want to be conservative here.
Let’s say after reaching out to 3,600 people, you got 60 signups.
Well if you talk to most top earners in this room, the average top earner has recruited between 50 and 150 people. So, you’re well on your way to getting that top earner status.
If we look at it over a year, it’s pretty amazing what can happen.
This is one of my favorite quotes of all time. “The difference between must and should is the life you want and the life you have.” – Tony Robbins'The difference between must and should is the life you want and the life you have.' - Tony RobbinsClick To Tweet
When you’re reaching out to people and you’re getting people into your base, this might help.
This is something that I learned from Lisa Grossman.
When you think about your product or service, what are some problems that those people have that would need your product or service?
Let’s say you do have a gut health product.
Maybe those people:
- Feel foggy
- Have low energy
- Feel sick all the time
- They don’t know what’s wrong
When you think about that, think about that person. Just think about some problems that those people might be having with your product or service.
And when you have that, now think about where would those people go to find answers for that problem?
What kind of groups would they go into? What kind of pages would they look for? Maybe even forums, like Google forums. I know somebody that built their entire business off of Google forums, something people don’t think about.
Where are they?
Think about where those people would find the answers.
Why not go in those groups and provide them solutions that have nothing to do with your product or service.
Just get them talking about you, appreciating you, and reaching out to you.
If you just talk to those people that are looking for recipes, and just give them a recipe, that’s it. Or reach out to them personally and send them the answer to their question. Serve, serve, serve, serve. You will get leads and prospects like you wouldn’t believe.Serve, serve, serve, serve. You will get leads and prospects like you wouldn't believe. Click To Tweet
Like I said, it’s all about asking the right questions.
So, ask them.
Do you have kids? How long have you been trying what you’ve been trying and it’s not working for you?
Don’t just go into it with, “Hey, here’s my product and I think it might help you.” Although you might have the best intentions, people won’t respond well to that because they probably got 50 million messages.
You’d be surprised what you type in that search bar and what comes out that will have people blatantly looking for your product.
But don’t message them just telling them to get your product.
Message them, ask them some questions because what if they’ve already tried a bunch of diet programs, or what if they’re already tried a bunch of supplements? And the last thing they want to do is hear about more supplements.
Well now when you ask them, “Hey, what have you tried before that hasn’t worked for you?”
Now when you ask them that question, you have some ammo. And if they say, “Oh, I’ve tried tons of supplements,” then you can say, “Well, tell me more about that. What exactly have you been doing? Maybe there’s a way I can help.” So they give you the ammo of exactly how you can help them.
If you do this 10 times a day, for a year (I’m not even joking, for a year) your life could be totally different. And I know because I’ve experienced it.
Remember the difference between MUST and SHOULD is the life you want and the life you have.
If you appreciate Jessica sharing her social media recruiting tips, please comment below and let her know! Feel free to share with your teammates.
Want to learn MORE about recruiting on social media? Sign up for Jessica’s Free Social Media Training.
More Resources For You:
29 Sources of Leads so you never run out of people to talk to again.
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