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To Maximize MLM Prospecting Results, Adjust Your Approach


This post is a distinction for maximum MLM prospecting results. Where you get your lead or prospect should dictate the length of conversation you have. This blog also has my prospecting scorecard video which some have said was the best training on MLM prospecting they have ever seen.

How to Determine Someone’s Reason or Why

I use this line a lot: “Just throwing it out there but would you be open to a side project if it didn’t interfere with what you are currently doing?” Now, if they respond positively, MOST times, I will ask them why, why are you open or what has you looking? This allows me to know how to position the opportunity as you should solely focus on the needs of your prospect, not your own biases.

To Why Or Not To Why, That is the Question

In most of my training, to gain MLM prospecting results, I suggest finding out why the other person is considering or is open to a home business. This gives you the keys to the kingdom on how to recruit them into your network marketing business, however, there are times where it might make more sense to skip to the invite versus attempt to figure out their reason why.

Now, most network marketers have not even been trained to determine why someone would be open to a home business so they consistently just throw their link out there or cram a CD/DVD in their prospects hands. In most cases this is not the best approach but in some cases you do want to be faster in your MLM prospecting. Let me give you some examples of scenarios:

Cold Calling Realtors

In the example of cold calling realtors I would suggest using speed. If you are calling a realtor that you do not know, chances are that once they grasp that you are not going to be buying or selling a house, they won’t want to spend all day on the phone with you. Keep it short with realtors if you are cold calling them.

Offline Strangers

You meet someone face to face that you want to prospect, do you find out their why? I suggest that you do but only after introducing a break in communication which I teach in the below video.

Warm Market

I would always suggest finding out the reason or why for your warm market before you hit them over the head with your opportunity. This is probably the biggest mistake people make in MLM prospecting is not hearing the pain before they offer a solution to their warm market.

MLM Prospecting Scorecard Video


If this video helped, please leave a comment at the bottom of the post letting me know!


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Ray Higdon
Skype: ray.higdon
Email: [email protected]

Work With Me – Numis Network

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