<<<<======Share on Facebook Here
If you Like, RETWEET HERE============>>>>
And Comment Below!
The Three Stages of Online MLM Marketing
Kept Secret From YOU!
The Three Stages of Online MLM Marketing will do 2 things. 1) It will ruffle the feathers of the online mlm marketing guru’s and it will also 2) Free new marketers from being trapped in disgust and frustration. This will explain to you exactly why you are being sold certain products and strategies that do not work for you and how the guru’s are not actually lying, they just, have forgotten what it is like in the beginning stages. Read on, if you are ready for ultimate clarity when it comes to online MLM marketing.
First, the Three stages of Online MLM Marketing
These are logical stages that anyone who will ever have success will go through. You cannot pass go and collect $200 by buying your way past one of these stages. Got $10,000 to put toward your marketing? You will go quicker through the stages but rest assured you will still go through the stages.
Stage 1: Suckville
This is where you start, suckville. The technology is frustrating. Stuff doesn’t work as advertised. No one picks up the phone to help you. You feel like you are working ten hours a day but at the end of the day have absolutely nothing to show for it. Your hands are greasy from pulling your hair. Your spouse thinks you are wasting your time and constantly asks condescending questions like “make your first million yet”? This stage sucks. You are NOT getting any leads and you are NOT making any commissions. No single product in our industry describes this stage as if it did explain the excruciating pain that you go through, only a sadist would buy the product.
Stage 2: Work
You thought stage 1 was work, it wasn’t. It was preparing to do work. Now that you have your blog, system, campaigns, whatever setup, you now have to populate those systems with content and value. Why would someone want to work with you? The amount of value you put into the marketplace will dictate your income. At this stage you start to get leads (you probably still are not good at closing them due to your confidence but you are at least getting them). You may even make a commission sale here and there, no more than 20 per week though. There is also no product out there that describes this stage either as who wants to work?
Stage 3: Gravy train
You’ve made it. You now have a powerful online presence. You have attended all the major events, made relationships with other leaders and you get your first person to ask for your autograph. You now have the option of working hard or not. You get commissions and sales every day now whether you log into the computer or not. You might outsource your leads and let your leaders call them instead of you doing all the work. You might decide to launch your own online product as so many people are asking you for one. Your value in the marketplace is immense as is your income. THIS is the stage that all products are sold from. Every product on the market today sells you on THIS stage and suggests that it can be a starting stage for you. It cannot. The guru’s have forgotten how hard they worked to get to this stage. The magical button that works for the guru’s will not work for you as no one knows you in stage 1 certainly and barely in stage 2.
Why am I telling you this?
It makes me nauseous when I see new online mlm marketers buy products or get fooled into thinking they can skip the beginning 2 stages and get instant traffic or leads. There are so many people that are “going broke trying to get rich quick”. Understand that online MLM marketing is a LONG TERM strategy. It is NOT like day trading where you dip into internet marketing, quickly profit and then dip back out.
So, what to do at the starting 2 stages?
In stage 1, you better be prospecting to supplement your income, working your warm market as the big problem here is hardly anyone makes it out of this stage as they lose their belief because they are working really hard and not making any money. Keep in mind that you are NOT addicted to stupid technology, you are wanting to simply take your kids to amusement parks whenever you want and have a great lifestyle. In stage 1, your income is key to focus on. Do not go broke watching webinars and reading ebooks. Prospect. Keep in mind you can prospect online.
In stage 2, do not let the pedal down. Keep working, you are so close to making crazy money and getting crazy results. Do not stray from your work and daily routine.
Are the Guru’s lying?
I honestly don’t think it is intentional. If they bought products from their now selves when they were new, they also would be frustrated. When you create a powerful online brand, it is true, sales are easy. But, until you do that, it ain’t gonna be easy. Don’t be hard on the guru’s, most of the stuff they offer is actually good but simply sold from a stage 3 type person to non stage 3′s. You can work your way through the three stages, I did and I know you can too.
If you enjoyed this post please comment and share if you want more content like this
Ray Higdon
Skype: ray.higdon
Email: RayHigdon@RayHigdon.com
Image: koratmember / FreeDigitalPhotos.net
PS: If Your Upline Does Not Have a Step-By-Step Blueprint For Success, Check This Out (Unless You Already Have Too Many Leads) – Click Here For Instant Access
If you enjoyed this blog on The Three Stages of Online MLM Marketing, retweet and comment please
No related posts.
September 29, 2011 at 8:43 pm
Awesome post Ray! Funny, I’ve been going through this myself, and now I am starting to understand the Online MLM process. Create content, publish, promote, conversion..rinse and repeat..:) Tweak where necessary. Thanks for getting this out to the community. I know it will save people a lot of money and wasted time. Samuel
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:35 am
Thanks and yep, very true
[Reply]
September 29, 2011 at 8:50 pm
Simply awesome Ray! I think a lot of “guru’s” can’t remember fully what it was like going through the struggles. They can remember it was tough and are trying to help make it easy, but the fundamentals you mentioned just can’t be skipped. It’s like Jerry Clark says, you gotta pay your $10 at the door and there are no discounts.
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:35 am
Exactly Steven
[Reply]
September 29, 2011 at 9:02 pm
Great stuff Ray, couldn’t agree more.
Online attraction marketing (especially building an authority blog / presence)is no easy ride as you said and certainly not an attractive proposition for many…
Systems / software / one’s blog only exist as a tool at the end of the day..not a solution. Am in stage 2 of your analysis personally… content creation and promotion…..
…have realised though that the only way (definately for me) is to voice and sing to ‘my audience’ if you like…ie i see it like friendship now. Those people who dig what i’m about will naturally gravitate and ‘get it’ if that’s what they’re about also. So am just gonna endeavour to communicate that authenticity if you like…so much more relaxed.
..so much easier to duplicate too in my opinion. ie people can just be themselves rather than trying to be the ‘expert’ or the ‘leader’ etc… that feels false to me…house of cards
anyway dude..thanks as ever – always dig your stuff
have a good1
David
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:36 am
Some truth to that, you do want to become who you want to attract mindset wise though
[Reply]
September 29, 2011 at 9:11 pm
I learned things the hard way.
I was so sold on the idea of automatic cashflow rolling in when I first started that I’m now trying to salvage myself back up from trying to find that most simple and most effective strategy to make money.
When you are just starting out, sometimes it’s better to put the HARD WORK in to attain consistency in taking action than trying to WORK SMART and eventually getting stuck in the finding what works best phase.
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:37 am
Yeah, it is alluring, just not that simple and easy when starting
[Reply]
September 29, 2011 at 9:19 pm
Ray,
This is probably the best post i’ve seen on your blog yet….. (probably not since you’re a genious…. But still) This is exactly what i’m experiencing along with probably tons of other people right now….
Currently, i believe I’m still in stage 1. Maybe just rolling into the beginning of stage 2. It’s good to actually understand what is happening around me.
Thanks!
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:37 am
Thanks so much, I think simply knowing that you are going through what thousands of others have gone through helps
[Reply]
September 29, 2011 at 9:23 pm
Great post Ray! This is exactly why I think you and Dave are the best leaders in the industry. Straight to the point and brutally honest. There is no easy button but with hard work and some time it will get easier.
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:38 am
Yeah Eric and thanks!
[Reply]
September 29, 2011 at 9:35 pm
Thanks Ray for putting it our there.
Online marketing is definitely not an “easy button” or “secret sauce”. Its a lot of work and a lot of trial and error. It is worth it in the end but is truly a process.
Paul Butler
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:38 am
Like most things but online marketing seems to be sold as hype a lot more
[Reply]
September 29, 2011 at 10:19 pm
This is another great post. I am constantly looking for shortcuts to help my team members avoid some of my pains, but maybe they just need to be prepared for them properly. Thank you for the awesome content, as always!
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:39 am
You are welcome big guy
[Reply]
September 29, 2011 at 10:20 pm
Ray, you make an excellent point here. I actually fell into this trap. I found out that I was reading every ebook and attending every webinar I could possibly attend but in the process was not making any money. In fact, I started losing quite a bit of money.
I realized the problem was that I was not prospecting. Instead, I was procrastinating and thinking that reading an ebook from the top guru in my niche or attending a webinar was going to magically make leads fall into my landing pages and that is definitely not the case.
I have yet to still produce significant results but I am not quitting and I have identified the problem.
Thanks for offering your perspective!
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:39 am
You def got the point of the blog, thanks
[Reply]
September 29, 2011 at 11:01 pm
Finally you’re saying it Ray, I applaud you for telling it like it is & maybe just maybe both newbie & “guru” will have an awakening of what is WRONG with the industry, BUT also what can me more RIGHT with it. Call it old school or traditional but if more marketers started caring about their integrity & their reps, the industry would produce greater & better success. Just my two cents!!
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:39 am
Thanks E-man!
[Reply]
September 29, 2011 at 11:42 pm
I DEFINITELY paid my dues, spending $6K between stage 1 and 2. And now it’s time for Stage 3!! Great post, that’s the unfortunate truth.
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:39 am
Yep, it will be worth it
[Reply]
September 30, 2011 at 3:48 am
Hi Ray,
Building a successful network marketing business takes persistent, sustained intelligent effort.
Most carry tons of blocks to success. Persistence defeats this resistance. As you move forward day after day the blocks fall and the money flows in. But you need to work effectively and persistently to make this happen.
Sometimes guru’s fall back into a competitive plane of thought. Their products work, and work quite well, but to make a sale these folks stress the easiness of their product. Sure, it becomes easier and easier after you apply these ideals, and the strategies might be simple, but most need to get through some uber-uncomfortable feelings as a newbie to become successful. Persist through these feelings until your tasks become easy. It’s how I worked my way through the lean times.
Thanks!
Ryan
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:40 am
Well said as always
[Reply]
September 30, 2011 at 4:19 am
Fantastic post Ray …. BUT …. If I am completely honest with myself (publicly !) knowing this information has actually held me back.
Why?
Because the more involved I got in “Stage 1 and 2″ – the more I believed that nobody in their right minds would have the persistence and brute force determination that I had, to actually do what I do.
It was only by reaching the end of “Stage 2″ then the “posture” started to develop as I realised how much I could help people, however as we all know, this again presents a problem in that you just can’t help everyone.
Then came the biggest lightbulb moment – MLSP. The result? 100% confidence and “posture” to be able to help the people that really want this and are prepared to work hard to get it.
Thanks for this brutally honest portrayal (and I’m glad it wasn’t just me who struggled!)
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:40 am
Yep, you got it
[Reply]
September 30, 2011 at 4:31 am
Thanks for sharing this, Ray. I used to feel that I wasted all my money buying different training systems but I now see that it was an investment. I like what Mike Dillard advised in his Magnetic Sponsoring training. His advice was that you go out there and get your hand on as much training as you can because as you do that, you’ll get better….just as long as you don’t quit.
Awesome value man. You rock!
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:40 am
You are welcome my friend
[Reply]
September 30, 2011 at 6:57 am
Ray,
Thanks for the insights.
All this time I thought it was just me.
-Rich
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:40 am
Most people do, keep rocking Rich
[Reply]
September 30, 2011 at 11:30 am
So true Ray. Many leaders not only forget where they came from, they get out of the trenches & stop leading & then start teaching things that worked when they were in the hunt but don’t work now. Great post.
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:41 am
Most go into a management mode versus stay hunting
[Reply]
September 30, 2011 at 12:54 pm
Oh my gosh! Thanks for the TRUTH! I have so many people who say – I want to build my business like you – online! What they don’t want to hear is – Great, I worked for 6 years offline; called my warm market list; went to the Chamber of Commerce and Networking meetings; and developed the business skills and posture to contact, sort and sponsor people!
If you don’t have these skills offline, you won’t have them online either.
I kept working my offline prospecting “game” for two years as I developed my online presence and following! Don’t skip this step and quit due to frustration!
EXPECT Success!
Jackie Ulmer
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:41 am
Wow, THE Jackie Ulmer! Thanks for stopping by, you rock
[Reply]
September 30, 2011 at 3:41 pm
I am definitely ready for stage number 3! lol
Pete Olsen
The Twitter Guru
http://growingtwitterwithpeteolsen.com
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:42 am
Lets rock, you are getting closer
[Reply]
October 1, 2011 at 9:28 am
Erase the references to MLM and Ray’s post is applicable to all your undertakings.
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:42 am
True. I think the problem with this industry is it has a very low cost of entry and it hyped up
[Reply]
October 2, 2011 at 9:49 am
Ray,
Incredible post Ray. I agree with you. Everyone has to pay their dues and go through these three stages. And the amount of time in each stage can vary. I am currently in stage 2 and quickly approaching stage 3. But it took me 9 years!
Although I’m not really proud of that (9 years), I am happy that I stuck it out and never stopped learning. I am now reaping the rewards of my efforts.
Great post and great blog, Ray!
Chuck
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:42 am
It is not easy but it is worth it
[Reply]
October 3, 2011 at 11:28 am
This is a super post Ray.
These stages are not spoken of enough…..or maybe some folks just don’t want to here that it’s tough stuff to get through stage one.
I had not thought about the guru’s in that way …maybe as you say forgetting what they went through.
So they sell stage 3 products.
Makes sense for them as that’s where they are.
I’m in stage 2 after 4 years but for about two years I was in information overload completely since I came in at 51 years old and a technophobe.
Just a semi-technophobe now but part of what I learned is not to do those technical things…ie learning to build a WP blog.
There’s no way in hell I could ever even learn that at all.
It’s all Chinese to me.
But I know how to syndicate content very well in several different ways now through my WP blog and spread it out from there.
We know a large percentage of folks don’t get past stage one …ever.
Seems many just keep looking for that BIG RED EASY BUTTON and spam their links and stay broke.
I fought through the pain because the leverage for attraction marketing when done properly is permanent and awesome.
In my case now I’ve taken my MLM offline which I knew how to do already and simply add to my online machine daily with a peice of content.
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:43 am
Yeah man
[Reply]
October 4, 2011 at 3:42 pm
ooooooohweeeeee, it’s good to know that I am strolling on the bridge from stage 1 -2 lol
[Reply]
Ray Higdon Reply:
October 5th, 2011 at 5:43 am
Rock on!
[Reply]
April 25, 2012 at 10:58 pm
Awesome post as usual! I can’t WAIT to get out of stage one, but you’re right, it’s good to know I’m not alone. Thanks for always adding tons of value man.
Have a great one!
Jacob
[Reply]