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Focus on THIS When Starting a Home Business

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Focus on THIS When
Starting a Home Business

My Wife and I in Jamaica

My Wife and I in Jamaica

This little post could save you thousands and thousands of dollars and hundreds of hours when starting a home business. Read on and thank me later!

What to Focus on When You Start a Home Business

Before I tell you what you SHOULD focus on when starting a home business, let me tell you what you should NOT focus on.

If You Are in Network Marketing

Don’t focus on learning the compensation plan perfectly, learning how to give a presentation, ordering business cards, creating banners, looking at venues to hold meetings or any of that stuff. Solely work on getting your first sale, period. In network marketing you get your first sale by relying on the tools that are already existing in your MLM (just reach out to your upline on what tools you should be using). You should solely focus on knowing where to point people to which tool your company uses (sample, DVD’s, online videos, etc) and what easy opener line to use with them. Don’t be the presenter when you are brand new, use a tool so that they too can use that same tool.

If you are Selling your own Products

starting a home businessMaybe you are reading this and you are NOT in network marketing but selling your own product(s) online or offline. Don’t focus on designing a logo, creating business cards, formulating a ten year plan or even buying new equipment to handle all the orders UNTIL you make your first sale. This morning I was listening (again) to the book Ready, Fire, Aim and in it he states that when you are starting a business, the first three steps are:

1. Design a product that has the ability to be sold (it doesn’t have to be perfect)
2. Sell it
3. Make it better based on user feedback

Starting a Home Business Right

The best people that I have seen do well when starting a home business, especially in MLM, are the ones that didn’t know everything about the compensation plan or product, didn’t plan some huge built up event, and just focused on getting prospects exposed to the tools to get sales. When you start a home based business, take my advice, don’t spend a ton of money on branding or planning and instead focus on ringing that cash register. For help with making more sales with your home business, see some of these resources:

- 7 Ways to Get More Sales
- 4 Telephone Sales Tips
- Your 7 Step MLM Recruiting Formula

To Your Abundance!

Did This Blog Help You? If so, I would greatly appreciate if you commented below and shared on Facebook

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Ray Higdon

Skype: ray.higdon

Email: RayHigdon@RayHigdon.com

Work With Me – Numis Network

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19 Comments
  1. Ray, great post. I am about a third of the way into Ready, Fire, Aim and have picked up a few great nuggets thus far. Thanks for reminding me to pick that up and continue.

    Thanks,
    Brett

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  2. Your posts are always inspiring and generic which is why I stay on your list Ray. Thanks again for the work from home inspiration.

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  3. This post is very good, very helpful, thanks, Ray

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  4. Ray,

    I spent two years focusing on all the wrong things. Honestly, I hope some don’t get offended by this comment but I think it was because of my years of formal education. Which taught me that I needed to plan and learn. Sadly in school we aren’t taught that we learn by doing. Well after two years of not earning money and putting off my goals. I am now ready to take action. Great post and I plan on reading this book ASAP.

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    Ray Higdon Reply:

    Well said, you inspired my facebook status =)

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    Viola Tam Reply:

    Hi Ray,

    What an excellent piece of advice! Like Yaisa, my sponsor focused on all those things that you mentioned. We were so hard working! We were balancing the right things and the wrong things. She sponsored quite a lot of her friends in. I thought that if she had people joining her, she must be doing things right. Sadly, my enthusiasm and energy was much stronger than hers. The result?

    I enrolled my first distributor after 13 months of joining my network marketing company! We continued to work hard. She managed to have collected a group of customers and ‘business builders’. She advanced a few ranks too! Seeing her results, a lot of us (newer team members) were willing to follow what she did.

    As the efforts that I later put in did not match with what I anticipated, I FINALLY discovered that they were issues about our training and duplication!

    I am now away from her amateur way of doing business. I am in for a long term career and vision in empowering others. A couple of hundred dollars this month, next month and every month is great. Yet, I know this is NOT the ceiling.

    With GREAT appreciations for sharing! You are blessing so many people to have their business started the right way, Ray!

    Viola The Business Mum

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  5. Awesome post, Ray! Thank you for your value that you give to our industry!

    Keep rocking it!

    God Bless,
    Joan

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  6. Very true sometimes the hardest thing to do for new people is to take action and get people in front of the information which is all that matters.

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  7. Great post

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  8. power!

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  9. Thank you Ray and yes this post was great and thank you for all you help and you do inspiration me to learn more.and I do learn something new from you every time Ray thank you.

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  10. Thank you Ray and yes this post was great and thank you for all you help and you do inspiration me to learn more.and I do learn something new from you every time Ray thank you.

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  11. Ray/. As always you spell it out perfectly KISS. MLM is a business of exposing and sorting. It is easy to see why you are so well respected in this industry.

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  12. Making one sale leads to a second one! It is the easiest and hardest thing you will ever do in your business. If you focus on the advice that Ray gives in this post, your first sale will lean towards the easy category. Either way, don’t give up and focus on daily activity. Thanks for another great post Ray!

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  13. Great simple wisdom Ray. Thanks! Initially I thought the post was going to suggest, focus on having a gorgeous wife…lol!

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    [Reply]

  15. I agree because many people give up if they do not make sales. Sales encourages them to keep at it. And if their budget is an issue, the sale offsets this.

    I too have been distracted by focusing in wrong directions. What made it harder was the vast amount of info (and conflicting at that) by well meaning people. One has to sift through the voices to hear the one that resonates and follow that leader’s example.

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  16. These are all good reminders. Thanks it’s common sense and sales focus.

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